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Soft pouches and microfibre cloths do the quiet work in an eyewear package. They cost a fraction of a hard case, they weigh almost nothing, and they are the items a customer keeps longest – a lens cloth stays in a pocket or a bag long after the frame has been replaced.
Pouches. Soft PU pouches with folded or press-stud tops, quilted microfibre pouches that double as a cleaning cloth, and slim sleeves that fit inside a gift box. These are the layer that stops a frame rubbing against a carton or against another frame in transit, which is the actual job of most packaging whatever the shelf presentation looks like.
Cloths. Standard and premium microfibre in 180 x 90 mm, the size that cleans a full lens in one wipe and doubles as a screen cloth. Six stock colours, printed with your logo in one to four spot colours or full-colour sublimation, with stitched or heat-cut edges depending on how premium the pack needs to feel.
Why print here. A branded cloth is the cheapest way to put a mark in a customer’s hand, and a colour-matched cloth makes a low-cost pack look deliberate rather than generic. Printing runs start at 300 pcs, and pouches and cloths can be ordered alongside cases so the whole accessory pack is approved in one round.
See eyewear cases for the rigid options, or the full accessories range. Questions on quantities and printing: jim@shjmoptical.com.